The show that discovers how creators are building businesses online.
Jan. 21, 2022

1.2 million followers on TikTok (as a side hustle): Gabriel Nussbaum

1.2 million followers on TikTok (as a side hustle): Gabriel Nussbaum
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In this episode, we talk to Gabriel Nussbaum

He is a creator who hit 1 Million followers in just a couple of months on TikTok by educating his audience with short entertaining videos on what they need to learn outside the classroom….

In this episode… we learn…

  • Exactly how he hit 1 million followers on TikTok
  • Why he pivoted his style on TikTok and how it lead to more engagement on this videos
  • How he thinks about this creative process (from research to scripting to publishing)
  • He frames hooks, how long his videos are, his thinking on the TikTok algorithm
  • Building this TikTok account as a side hustle while maintaining a full-time job
  • How he met one of the biggest educational Youtubers at a barbecue then collaborated with him
  • How he thinks about sponsors on his channel
  • Why the user interface on TikTok is the best user experience…
  • The three things he looks for in each video he’s creating


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